VODAFONE

“Cheer up your top-up with up to 40% extra free credit” is the message from Vodafone in their new Pearl commercial. The ‘Operation Cheer Up’ idea is inspired by the urban knitting scene which originated in the US in 2005 where anonymous knitters leave knitted graffiti on monuments and landmarks throughout a city.

Dublin is the city of choice in the latest Vodafone spot which was directed by Johnny Maginn for H2Films. Gavin O’Sullivan and Ro Mahon were creatives from DDFH&B.

The commercial was shot all around Dublin in December and Completed Post Production at Screen Scene with Editor Tom’O’Flaherty, Colourist Gary Curran and Flame Artist Mark Bailey. Ken Galvin completed the Dolby Mix at Screen Scene.

View the commercial by hitting the link above.

Vodafone
Title: Pearl
Agency: DDFH&B
Agency Producer: Aisling O’Dwyer
Agency Creative: Gavin O’Sullivan/ Ro Mahon
Company: H2 Films
Company Producer: Jack Armstrong
Director: Johnny Maginn
DOP: Darren Tiernan
Editor: Tom O’Flaherty
Audio: The Base
Dolby Mix: Screen Scene
Grade: Gary Curran
Flame: Mark Bailey