Barnardos – Memories

Barnardos supports children whose well-being is under threat, by working with them, their families and communities and by campaigning for their rights.

In October 2009, director Gary McKendry (Blinder Films) teamed up with the gang at The Hive to create this moving  advert, entitled ‘Memories’

shot in various locations around Dublin last month on a mixture of formats, the ad highlights the idea that what happens to someone as a child shapes the person they become.

Editor Juniper Calder had worked with Gary in the past on a number of different campaigns “Gary is very open to the view of a fresh pair of eyes that is the editor, making for an enjoyable collaboration. The style of the intimate shots gives a sense of life caught unawares. The non-sequential edit then imitates how memories are actually perceived.”

Picture Post Production on the advert took place here at Screen Scene, where we also handled the 5.1 theatrical sound mix.